The story of a boy’s lifelong support for Damiaan Actie is a testament to the power of individual actions in making a difference in the lives of others. Through his dedication, the boy not only helped to raise awareness and funds for the fight against leprosy but also directly impacted the life of a young child, enabling them to survive and thrive despite the challenges posed by the disease.
Damiaanactie 2023
Campaign film & photography
Change a Life
The film serves as a powerful reminder that we all have the ability to create positive change in the world, no matter how small our actions may seem. By supporting organizations like Damiaan Actie, we can help to make a real difference in the lives of those affected by leprosy and other illnesses. And by following in the footsteps of the boy in the film, we can inspire others to join us in the fight for a better, more compassionate world.
Client: Damiaan Actie
Creative : Philip Maes
Copywriter : André Plaisier
Production Company: Initials LA
Director & Photographer: Jef Boes
Producer: Karen De Schepper
Production Assistants: Axelle Leus, Daphné Loonen & Sara El Allouch
DOP: Ivo Nelis
1e AC: Wouter De Wilde
2nd AC: Thomas Verhoeven
1st AD: Joke Pevenage
Key Grip: Jesse Umut
Gaffer: Roel Tanghe
Electro: Wouter Vanachter
Stagiair Electro: Yoni Van Boeckel
Styling: Aline Jeuris
H&MU: Madona Iremashvili
Set Dressing: Karina Soors
Cast: We Want You
Post production: Frames
Music: Raygun
Grading: Qianwei Tong