From its inception thirty years ago, Kasteelbier has strived to make wealth tangible for all. By democratically marketing their beer – rich in taste and content – and making it available worldwide. But also by giving everyone a moment to reflect on the beauty and essence of their own lives, and find happiness in them. This mission was launched thirty years ago in Belgium and today it extends to the farthest corners of Europe and the world.
And that is exactly what we portrayed.
We set out to capture world citizens and their true wealth.
We travelled to Wyoming, France, Israel, Russia, Ireland and Holland and capture short and longer portraits of bon vivants, candid and not bothered by what the outside world thinks of them. All with a Castle beer in hand. Of course.
