NESCAFE
NESCAFE
Digital films & campaign photography

Expect more from every cup

Coffee. Your humble ritual. Is bigger than you think. With the launch of its new sustainability communication, “Expect more with every cup”, NESCAFÉ Europe wants to unveil this truth to consumers: there is so much more behind a cup of coffee.

Every time you enjoy a cup of NESCAFÉ Gold or NESCAFÉ Classic, you are not just enjoying your favorite coffee. With 6,000 cups of NESCAFÉ consumed every second, the brand is committed to using its scale and reach to ensure it can contribute to a positive impact in people’s lives and the planet, from farm to cup.

 

Special thanks for the good care of Art Director Cecilia Astengo to guide, trust and work with me on this project ! 

 

Production: Caviar 

Agency Credits – Publicis Worldwide
Copywriter Publicis Conseil: Natalia Huidobro
Art Director Publicis Conseil: Cecilia Astengo
Director Digital: Jef Boes

DOP Digital: Ivo Nelis
Director TVC: Reynald Greysset
DOP TVC: Matias Boucard

Producer: Florence Jacob / Louis Saint Calbre
Producer: Florent Haese / Carl Cohen

Photographer: Jef Boes

Print Producer: Meriem Cherfi
Post-Production: Prodigious

Post-Producer: Reunan Rescourio

Flame Lead: Bruno Maillard
Flame: Nicolas Vogel 

After-Effect: Paul Crezé, Dany Lacarelle, Emilia Redondy 

Grader: Julien Alary 

Matte Painting: Jean-Charles Minvielle

Editor: Yannick Giffard 

Sound Producer: Emmanuel Desmadryl 

Music 
Publishing rights: 
Track/Work/Recording: ‘’People help the people’’ 
Author(s)/Composer(s)/ Other(s): Simon Aldred 
Publisher(s): Kobalt For 100% of the publishing rights 


Agency Credits – Publicis Worldwide 

Copywriter Publicis Conseil: Natalia Huidobro 

Art Director Publicis Conseil: Cecilia Astengo

Creative Director Publicis Conseil: Shane Hanton 


NESCAFÉ Europe Lead Publicis Conseil: Elodie Orosco 

International Account Director Publicis Conseil: Camille Bignon 

International Account Director Publicis Conseil: François Borel 

Account Executive Publicis Conseil: Lola Laborde 

Senior Commerce Creative Publicis Poke: Julia Reboucas 

Senior Commerce Creative Publicis Poke: Louise Signard 

Commerce Creative Director Publicis Poke: Frederico Roberto 

Commerce 3D Designer Publicis Poke: Damion Seddon

Senior Commerce Designer Publicis Poke: Karl Poole 

Head of Retail Design Publicis Poke: Rory Neighbour 

Commerce Group Account Director Publicis Poke: Sally-Anne Cuthberson 

Commerce Senior Account Manager Publicis Poke: Hannah Scarborough 

Head of Delivery for Commerce Publicis Poke: Patricia Curry 

Production 
Co-CEO Prodigious France: Christopher Thiery

Head of Production: Thomas Marion 

Head of Agency Production: Caroline Petruccelli 

360 Producer: Myriam Katz, Philippine Domenech